Website vs. Social Media
Social Media is someone else's website
If the website if free, YOU are the product. Advertisers pay to place their message on social media and neither you nor the owner can control this placement. Social media is a limited environment.
Everything inside social media is designed to keep you engaged and to keep you buying. Social Media feeds on controversy because this increases their numbers.
Currently, there are around 1.11 billion websites in the World. (siteefy.com)
Google held 91.9% of the market share (oberlo.com)
Google is visited 89.3 billion times every month. That is 8.5 billion searches a day, or 99,000 searches every single second. (oberlo.com). Almost half of all product searches begin on Google (oberlo.com). The first page is important. Of 4 million Google search results, less than 1% of people click on the second page. (backlinko.com) Organic search produced 23% of all site visits in Q2 2019 (merkle.com).
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